Specific cultural contexts are very important for nuclear communicators and regulatory bodies to consider when developing communications strategies within the nuclear sector, particularly in the context of building trust.
The topic of country-specific communication strategies in the nuclear sector was a central discussion point at the third Expert Group on Public Communication (EGPC) committee meeting, held in Paris on May 2-3. Recognising that cultural contexts are pivotal for nuclear communicators and regulatory bodies, the EGPC underscored the necessity of tailored communication approaches to foster trust within the sector.
The EGPC's focus on cultural context aligns with the recently published NEA Green Booklet, Characteristics of a Trusted Nuclear Regulator. This publication delves into methods for regulators to build trust with diverse stakeholders, a crucial component for the nuclear sector's success. The booklet offers valuable guidance on how regulators can adapt their communication strategies to meet the unique expectations and needs of different audiences.
Throughout the two-day meeting, delegates presented country-specific updates, highlighting findings from stakeholder surveys and identifying cultural differences that impact trust-building efforts. These discussions revealed varying expectations regarding transparency and engagement, underscoring the need for country-specific communication strategies in the nuclear industry.
The EGPC's work and the insights shared during this meeting contribute significantly to the ongoing efforts to enhance public communication in the nuclear sector. By acknowledging and addressing cultural differences, nuclear communicators and regulatory bodies can build stronger, more trusting relationships with their stakeholders.
Visit here for more about the NEA's work on communication in the nuclear sector.